After launching your brand-new website for your business, you might think that that’s it, you can sit back and leave your website to do the hard work. However, whilst it will do a lot of that for you, it’s important that you don’t leave your website to stagnate.
There are a few simple things you can do with your website on a regular basis to keep it looking fresh and engaging to all prospective customers who visit:
Keep the Blog Updated
Continually adding fresh content to your website (a blog or news section is a great way to do this), can have a positive impact on how you perform in the search engines. Your blog or news area is a great place to keep your customers up to date with what you are working on, launch new products, welcome new members to the team and provide hints, tips and advice to your customers.
Add Testimonials and Reviews
On any job you work on, encourage your customers to leave reviews as these can be added to your website to help sell yourself to future customers. By adding dates to your testimonials, you can show prospective customers that you are active and providing a great service to customers at all times.
Add Photos to a Gallery
One of the best ways to sell yourself and what you do is through imagery- having a gallery section on your website where you can upload before and after pictures is a fantastic selling point and can keep your website looking fresh.
At Leicester Websites, we specialize in crafting stunning ecommerce website designs specifically tailored for businesses in Leicester. Get in touch with our team to discuss what we can do for you.
For more ideas on what not to do in web design, check out our article on “Website Design- 4 Things to Avoid” to ensure your website remains top-notch.
